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Most Popular Internet Services
Updated January 2011 to reflect the changes facing every business, like the rapid growth in mobile device use for internet access, the need to ensure the staff responsible for your website are dealing with customers professionally and efficiently and, as always, how well your website is being found (ever popular).
It's alright spending all your money on wonderful and clever websites that display perfectly and look great on desktop computers and on laptops, but what about the millions of people who rely extensively on handheld, mobile devices - and not forgetting Web TV, game consoles etc?
Also popular: Mobile Device Compatibility Assessment
The reason many top websites like Amazon, Play, etc., spend hundreds of thousands of pounds/dollars a year on usability testing (yes, that much - I know one guy who charges tens of thousands for a review and doesn't even include a written report!), shopper experience analysis, secret shopper assessments and other types of reviews, is because it works... It makes a difference....
Also popular: Website Usability Assessment
Year after year this assessment comes up as one of the most popular internet marketing services. Reason: very often, the only place a business can be found is by typing in the exact business name into Google, Bing or Yahoo. Which is simply not an effective use of the internet for marketing purposes.
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