Keywords and Keyphrases
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It's the starting point. You have developed (or planning to develop) a website and now you want people to find it. This will only happen if you optimise your site for the right keywords and phrases. You need to decide what you are are marketing your site for. Who you are marketing it to. What those people are actually looking for. Where those people are looking (Geographically). So lets dive in with our exploration of the right keywords for your website. You will find the right keywords and phrases and I'll show you how to position them into your website for maximum effect – and, ultimately, in a way that the search engines will read them and index your site correctly. |
Single Words or Phrases
Many many years ago it was relatively straight-forward to design a website around a single keyword and get decent positions in the top search engines. You could, for example, design a website and get high positions for 'property' or 'mortgage' but, lets face it, thise days are long gone, but that is not a bad thing.
Last Updated (Thursday, 05 February 2009 19:18) |
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